I took last week off for rest and relaxation in West Texas, my happy place. We now return to your regularly scheduled programming. Even if you don’t know about the Rule of Seven or about the concept of “effective frequency,” you’ve likely heard it referenced in the form of something like: “the average customer needs to see or hear something at least 7 times before they remember or take action.”
The New Rule of 29
The New Rule of 29
The New Rule of 29
I took last week off for rest and relaxation in West Texas, my happy place. We now return to your regularly scheduled programming. Even if you don’t know about the Rule of Seven or about the concept of “effective frequency,” you’ve likely heard it referenced in the form of something like: “the average customer needs to see or hear something at least 7 times before they remember or take action.”